Decided Before You Present: Why Your Best Pitch Can Lose in a Room You Never Entered
You walked out of that pitch sure you’d won. You could feel it. The room was warm. The questions were the good kind — the kind people ask when they’re…
Read →Field notes on Business Relationship Management (BRM): the discipline of winning the rooms you’re not in. Read in under 5 minutes; apply in your next conversation.
Try A2A™ →You walked out of that pitch sure you’d won. You could feel it. The room was warm. The questions were the good kind — the kind people ask when they’re…
Read →The deal was basically done. You’d had the good meetings. The buyer leaned in. Someone said the words you wait to hear — this is exactly what we need. You updated the…
Read →You can probably name the first ten clients without trying. Someone knew someone. A former colleague who landed somewhere new and remembered you. A client who changed companies and brought…
Read →I remember the exact feeling. Sitting in my car outside the building. Fifteen minutes before a meeting that mattered — the kind where the outcome would determine what the next…
Read →BRM Masters studies the people who turned relationships into leverage — and shows you the moves you can use. This time: a coach who built the longest dynasty in modern…
Read →It’s 9:14 on a Tuesday night. The office is mostly dark, but your corner is lit. Someone ordered Thai an hour ago and it’s going cold next to the printer.…
Read →I watched a colleague lose a deal they should have won. The room liked them. Everyone in that meeting would have told you afterward that they trusted this person —…
Read →BRM Masters is a series about people who turned relationships into leverage — not by being agreeable, but by being deliberate. No. 1 multiplied through partners and rivals. No. 2…
Read →I want to start with something honest. I use AI every day in my work. I built a product powered by it. I believe it is genuinely useful for business…
Read →BRM Masters is a series about people who turned relationships into leverage — not by being agreeable, but by being deliberate. No. 1 was a comic-book renegade who multiplied through…
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